Understand the concept of disruptive innovation and learn about the different types of innovation
Learn about the Disruptive Innovation
Disruption is a daily occurrence in the business world. New ideas and products come along and cause existing businesses to re-evaluate their own business model and product line-up.
But are all new products disruptive?
What is the actual meaning of a disruptive innovation?
What is the difference between an invention and an innovation?
What are the different types of innovation?
Find out where the theory of disruptive innovation sits in the world of business research. Discover the thought leaders in this field and see a list of articles to further explore.
And finally consider a potentially disruptive innovation, related to the world of construction. Is it disruptive?
Learn a few simple questions to ask when considering a new product in a business sector.
Content and Overview
This introductory level course consists of videos and presentations totalling over 40 minutes.
This course does not require any prior knowledge of Disruptive Innovation.
This course introduces the concept of disruption, the definition of a disruptive innovation. See an example of a potentially disruptive innovation.
On completion of this course, you will understand what a disruptive innovation represents in the business world.
It also provides helpful hints and advice for business executives and students so that they can explore some of the theories and concepts as well as providing thought provoking questions about its applicability to a real-life business situation.
On successful completion of this course, you will know one of the latest buzzwords, widely used and misused in journal and industry articles.
We acknowledge that this is an introduction to Disruptive Innovation. There will many different opinions on the definition and concept. It is an academic field that is still exploring the meanings and definitions and as such this course cannot hope to cover all viewpoints.